Oru Mohiuddin

Oru Mohiuddin is a senior analyst at Euromonitor International, which she joined in 2007. Oru has established herself as a well reputed analyst in the beauty and personal care industry, commenting on company performances and mergers and acquisitions. She regularly discusses market trends and white spaces for growth opportunities. As part of her job, she liaises and engages closely with key company personnel including CEO’s and CFO’s developing an in depth insight. 

Oru’s insight is constantly in demand and she has presented at leading trade conferences around the world. Her analysis regularly feature in leading newspapers including the Financial Times, Bloomberg and New York Times.  She has appeared on television interviews, including CNBC and NKK.  

Winner of the 2013 Private Business of the Year Award, Euromonitor International is the world leader in strategy research for consumer markets.  As an independent company, they offer unmatched detail and unbiased content for every region, country, category and channel. With offices around the world and market research on every key trend and driver, Euromonitor give you powerful access to the real story behind consumer change.

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