Pretty kind: How veganism went from the kitchen to the beauty counter

Pretty kind: How veganism went from the kitchen to the beauty counter

04 April 2019, 15:00 - 15:45

Marketing Trends Theatre
Language:
English

Veganism is one of the defining trends of 2019, and it goes far beyond the food industry: today's conscious consumers are choosing to extend their compassionate values to their beauty choices by paying attention to ingredients, certifications and cruelty-free labels. 

  • What is vegan beauty, and who decides what is considered vegan?
  • What is the difference between vegan and cruelty-free?
  • Which are the cruelty-free labels to trust?
  • How did the 2013 EU marketing ban change cruelty-free shopping, and what role will California's most recent ban play?


This and more will be covered in this eye-opening presentation on vegan beauty.

Contributors

  • Sascha Camilli

    Speaker

    Founder and Editor

    Vilda

    A passionate changemaker, Sascha Camilli is the founder and editor of the world's first digital vegan fashion magazine, Vilda...

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