Green keratin – Cosmetic innovation from utopia to reality

Green keratin – Cosmetic innovation from utopia to reality

03 April 2019, 12:10 - 12:40

Technical Seminars Theatre 2
Language:
English

Cosmetics innovation keeps the direction of green specialties replacing synthetic ingredients. One of the most challenging fields for such a change of philosophy is haircare.

Kalichem’s technology is leading a new challenge through the introduction of vegetable polypeptides replacing animal keratin. KerashaftV technology foresees the use of conditioners based on vegetable keratin like polypeptides, in pure and quaternized form. 

Volumising, nourishing, moisturising, restructuring, protecting the hair shaft and scalp, with anti-static and combing improving action. 

Eco-friendly, green, sustainable and animal free, aims to overcome the barriers of the rigid ‘’old school’’ approach in haircare cosmetics: from utopia to reality.

Contributors

  • Guglielmo Bifulco

    Speaker

    Technical & Scientific Marketing Manager

    Kalichem Srl

    Pharmacy degree at the Federico II University in Naples. Specialist in Cosmetic Science and technology, University of Ferrara. Scientific marketing...

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.