An innovative conditioning agent for haircare

An innovative conditioning agent for haircare

19 April 2018, 15:30 - 16:00

Technical Seminars Theatre 2

This work presents an innovative conditioning agent, based on a unique combination of emollients and humectants. Efficacy tests demonstrated that when used in shampoos and hair conditioners, this new ingredient boosts the ability of the formulations to promote the reduction of frizz.

Moreover, the solution allows for the reduction of cationic surfactants, silicones and other commonly used conditioning agents without prejudice to combability, softness and moisturization of the hair.


  • Cristiane Canto


    Global Head of Innovation - Home and Personal Care

    Oxiteno SA

    Cristiane Canto currently leads the Home & Personal Care Global Innovation Team at Oxiteno. Before joining Oxiteno in 2014 she studied Chemistry...

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