Turning heads: discover Merck’s colorful solutions for stunning hair application

Turning heads: discover Merck’s colorful solutions for stunning hair application

18 April 2018, 12:10 - 12:40

Technical Seminars Theatre 2
Language:
English

The fuzzy truth: hair is one of the most important features when it comes to attractiveness.

New booming applications like temporary hair coloring are driving market growth. In addition to that new application formats and textures attract consumers all over the market place.

The Turning heads concept introduces inspirational and colorful hair care formulations designed to provide outstanding visual effects while coloring, caring, styling, cleansing, protecting or even removing your hair.

Don't miss the chance to have a glimpse on tomorrow's hair products!

Contributors

  • Thierry Baldecchi

    Speaker

    Manager Innovation & Application Cosmetics SW Europe

    Merck KGaA

    Thierry graduated from E.N.S.C.Lille, France in Chemistry/Chemical Engineering and has also a Master's Degree in Cosmetic Science from ISIPCA...

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