Sensory evaluation of haircare products: Development of lexicon and referential

Sensory evaluation of haircare products: Development of lexicon and referential

18 April 2018, 12:20 - 12:50

Technical Seminars Theatre 3
Language:
English

Safety, Efficacy and Sensoriality are the main keywords when it comes to product development in accordance with the EU cosmetic regulation. The sensoriality corresponds to the organoleptic properties of a product and the interactions with the person who is using it. It will ensure a pleasure and comfort of use for the consumer. Its adoption will push the consumer to re-purchase the product in the long term. In other word, we also talk about "perceived quality". This is evaluated during the sensory analysis session.

Contributors

  • Francois Bouton

    Speaker

    Business Development Manager Cosmetics EMEA

    Brenntag Holding GmbH

    Francois worked at Brenntag Holding GmbH since 2014. He is responsible for Development Laboratory, collaborating with universities to scout...

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