in-cosmetics Blog

According to latest research from Mintel, boosting general health is one of the key reasons European women take vitamins and supplements.  More than half of

...of sensoriality Simply focusing on the reduction of wrinkles is a thing of the past as actives now claim a more global action targeting face volumes.

It may be the Chinese New Year, and growth in China still does much to excite beauty executives, but in recent months some of the industry’s big players have

All for One? A recent article in Pure Health Magazine made the bold statement that we’d all like to be healthy, good looking and slim. These three basic attributes, claimed

...facelift in a tube? Women will be thinking twice about whether to have a cosmetic procedure following the scandalous news about breast implants made from

Sustainability seems to be the buzzword of the moment in the beauty industry. From Shiseido’s promise to stop using non-RSPO certified palm oil to latest

My colleague Serena Jian, Beauty and Personal Care Research Analyst at Euromonitor International discusses the beauty and personal care market in China.

The market for beauty food, drinks and supplement is set to grow significantly in the coming years, but difficulties with market positioning and product claims could make tapping into that growth a...

In earlier times, the personal care industry had a bad reputation for unsafe products, so measures were put into place to protect consumers. Unfortunately,

The power of blogs, Twitter and Facebook to drive marketing strategies and influence purchasing decisions is undeniable; but, companies need to remember that legally the same rules apply online as

The rise and rise of budget fashion – think Primark, Peacocks and supermarket ranges – is seemingly unstoppable, and it appears that beauty is going the same way. There will always be a place for...