Rethinking beauty: Exploring new growth models

  • Free to Attend

Rethinking beauty: Exploring new growth models

16 April 2013, 15:00 - 15:45

Marketing Trends Theatre


As the beauty industry gears up for another challenging year of economic uncertainty, companies must offer the right mix of quality and value and look beyond traditional markets. In a recovering global prestige environment, there is ample scope for upscale targeted solutions, which offer not only technically advanced formulations but increasingly personalised services. At the other end of the scale, a one-size-fits-all approach seems to suit a lifestyle where value-for-money and time-saving are paramount. Euromonitor International will explore these opposing trends in the wider beauty context latest year’s performance. The presentation will reveal future growth prospects and revenue increase strategies.


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