Press Release
Display date (DD/MM/YYYY) 17.04.2012
Categories
Every decade in our life is marked by big changes. These changes are evident from the changes in the skin & face. Just as everything in our life, skin care should be age appropriate. Skin needs different care at various stages of our life.
Lachemi is launching new range of Powerful Natural Serums. These are made up with 100% Natural plant derived ingredients loaded with botanical extracts, natural antioxidants, naturally occurring vitamins, enzymes etc.These serum have composition similar to that of sebum and triglycerides found in skin, and hence are easily absorbed by the skin, they work faster than other synthetic counterparts. Their success is on the fact that they internally rectify the skin problem by providing the needs of the skin & activating the body to repair itself.
Lachemi offers Active Agents for every age bracket. Enabling you to choose your own tailor made skin care products. This is a unique concept of skin care for both the genders which starts in 20’s.
IN 20’s EXPLORING EVERY THING
Wants to set standards, built identity and define career path. Extends limits-“ In moving out with friends & shopping – playful and fun filled life”.Skin exposed to
Severe sun ,excess of alcohol, tobacco, exerted sleepless nights. Skin is often dehydrated, dry and damaged because of exposure to sun, pollution & toxins from make-up. The major concern of this phase is Moisturization and Protection.
• La’Serum HP: For an extra hydrating boost, it gives an intensive moisturization for the skin,leaving it supple, soft and radiant.
In 30’s -Balancing wheel Period
Learning to manage life and stress, balancing between work, career and family, life’s Marathon is on a fast track. The pace makes skin tried, dull, torn out and lifeless (less radiant). Laughter lines and fine wrinkles start peeping.
Major concerns of this phase are Loss of Shine, & Aging. Skin needs Energy to fight back.
• La’Serum EC: Energies skin and corrects the skin tone with getting rids of skin’s minor imperfections. Provides antioxidants, vitalizers & free radical-busters.
IN 40’s Half conquered world
This phase of life has successes stories, managed work and family and set
standards. A great and determined phase. New successful, confident Person
Emerges. This hectic schedule turns skins defense mechanism weak, aging
accelerates and wrinkles develop. Pigmentation spots mark there presence and face seems less uniform now. The skin is losing it’s firmness and glow.
Major concerns of this phase are Uneven skin tone, & wrinkles.
• La’Serum AR : Repairs the fine lines and wrinkles and corrects the skin tone, giving a healthy glow back to skin. Provides antioxidants, vitalizers, anti aging components.
At 50+New Dimensions
Phase of new challenges and new dimensions. The expanding worries for Family,
Children, the hormonal changes. Skin metabolisms rate slows down, making it
extremely dry, sagging, roughed, wrinkled. Stress & medication increases, making skin dry, lifeless, dull & irritated.
Major concerns of this phase are Sagging, wrinkled & Lifeless skin.
• La’Serum RP : Carefully lessens the lines and wrinkles, it smoothes the imperfections. The skin is restructured & rejuvenated.
La’CARI- Lachemi provides complimentary carrier oils for the above serums. Carrier oils for Oily, Dry & Normal skins are provided separately.
The combinations can be made depending on the type of skin & the age to provide a unique, personalized & most effective solutions for your skin care.